Moda

Empresas Estée Lauder vão adquirir Deciem

By Sarah Parsons  The acquisition of the maker of The Ordinary is said to be the New York-based beauty conglomerates largest ever deal Estée Lauder Companies...

História de sucesso: Levi's vai equipar 3.000 lojas com tecnologia RFID da Avery Dennison

Radio Frequency Identification Systems are the future of retail. Levi Strauss invented the first work trousers for cowboys, prospectors, and farmers in San Francisco in...

Segredos comerciais: o que as marcas de moda e luxo devem saber

By Milton Springut - Published. by luxurydaily.com Feb. 17, 2021 The World Intellectual Property Organization (WIPO) reviews various trade secrets used in the fashion industry. Trade...

Por que as marcas editoriais dominarão o 'longo conto' do varejo

BY DOUG STEPHENSFEBRUARY 3, 2021 05:20 Brands and retailers must create their own deep and sticky ecosystems of content, argues Doug Stephens. In 2008, New York native...

A indústria da moda precisa de uma profunda transformação. Os fabricantes têm a chave para a circularidade.

Under pressure to reinvent fashion's ‘take-make-dispose’ business model, brands and retailers must get their supply chain partners involved. How can manufacturers accelerate the shift...

Bottega Veneta encerra suas contas sociais. Será que vai iniciar uma tendência?

Without warning and with no explanation, Kering-owned Bottega Veneta just closed down its Instagram, Facebook and Twitter accounts. Its abrupt halt to social media...

Confira algumas das tendências que estão chegando em cosméticos e estilo de vida por Trendhunter.com

Backed by data, gathered by Trend Hunter. This will be your back pocket go-to for conquering chaos and innovating ahead.  Brands are tapping the potential...

Como as marcas de luxo devem fechar a lacuna digital da Forrester

Michelle Beeson, Analyst The pandemic has shaken luxury brands and will continue to do so into 2021. Luxury consumers have higher expectations of digital customer...

Estado de luxo 2020

Estudos indicam que o mercado global de bens e acessórios pessoais de luxo deve contrair em torno de 20-35% em 2020.

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